Strategic Marketing Planning and Program Execution. Direct Response Marketing PA, NJ - Greater Philadelphia Area

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ZERO

 


 

allergytechologies 

 

 

 

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SAS

 


Zero Technologies- Revolutionary water filtration products for home and office. Sold through retailers and via direct response marketing.

Strategic Marketing Plan and Strategies employed:

Direct response TV production and media, package design, sales materials, in-store merchandising, retail support advertising (creative and media), and consumer promotion.

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Allergy Technologies – makers of ActiveGuard mattress liners for dust mite and bed bug elimination 

Strategic Marketing Plan and Strategies employed:

Strategic planning, web design, sales materials, merchandising, distribution building.

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NWJ Companies (Signature Communities™) $200 million owner and operator of apartment complexes nationwide

Strategic Marketing Plan and Strategies employed:

Developed a comprehensive consumer branding and marketing strategy. Consumer research, positioning development, program development, and more.

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Rogers Corporation- Manufacturer of high-performance specialty material products

Strategic Marketing Plan and Strategies employed:

Market research and strategy development for Poron®, a shock absorbing material used in insoles. 

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SAS Marketing – Simonize auto appearance care, MotorUP automotive additives.

Strategic Marketing Plan and Strategies employed:

Infomercial creation, regulatory compliance (FTC).

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DreamStart, Japan - Direct response and retail marketer located in Japan. 

Strategic Marketing Plan and Strategies employed:

New product development, package design, positioning development and copy writing

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PEL Corporation – Entrepreneurial direct response and retail marketer. 

Strategic Marketing Plan and Strategies employed:

Product development, market research, strategy consulting

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Peaceful Golden Years™ - “Helping seniors maintain a fulfilling

lifestyle in their own homes”

Strategic Marketing Plan and Strategies employed:

Brand development, positioning strategy, sales materials

 

 


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